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Amadeus Traveler DNA - Customer Knowledge Center (CKC) - to archive
This course provides an overview of Amadeus Traveler DNA solution focusing on the Customer Knowledge Center (CKC). With practical hands-on exercises, retrieve and maintain Traveler DNA profiles retrieval and maintenance in 360°View as well as create and maintain segments in Segmentation Studio.
Objectives

On this course, you will learn how to:

  • Log in to Amadeus Travel DNA via Amadeus Anytime Merchandising & Travel DNA application.
  • Manage and customize passenger profiles.
  • Define and maintain passenger behavior segments.
What topics are covered?

This course covers the following topics:

  • Traveler DNA product overview
  • Traveler DNA product scope
  • Traveler DNA profiles
  • 360°View application
  • Traveler DNA profiles maintenance
  • Segments
  • Segmentation Studio
  • Segments maintenace
Certification
Certification:
No
Duration
Duration:
1 day
Main language
Language:
English
Level
Level:
Fundamentals
Pre-requisite
Pre-requisite:
Yes
Prework
Prework:
No
In particular, those working in:
Is this the course for you?
This course is for:
  • Airlines using Amadeus Altéa PSS.
  • Airline administrators dealing with system database, marketing, customer relation, and customer services.
Pre-requisite
Things you need for this course
Pre-requisite:
  • Basic understanding/knowledge about PNRs
  • High-level knowledge of airline business processes (e.g. reservation & ticketing, passenger acceptance, disruption)
  • High-level knowledge of Altéa products (e.g. Reservation, Inventory, Process Customer Value, Departure Control - Customer Management)
 
Complementary courses
Related courses
Duration
How the course is organised
  • 1 day of training (or two 3.5 hour sessions) 
What equipment do you need?
What equipment do you need?

View our instructor-led requirements.

The last few details...
The last few details...
  • To schedule a customised session, please contact: learning@amadeus.com
  • Last update: August 2025